PPC Executive

Job Title: PPC Executive- Application Marketing

Location: Katargam, Surat

Position Type: Full-time

Experience: 1-2 Years

Job Description:

 About Us:

Susamp Infotech is a dynamic and rapidly growing company dedicated to delivering innovative solutions in the IT Industry. We pride ourselves on fostering a collaborative and forward-thinking work environment where creativity and expertise thrive. As we continue to expand our reach and impact, we are seeking a talented PPC Executive to join our passionate marketing team.

Job Overview:

As a PPC Executive specializing in Application Marketing, you will be responsible for planning, implementing, and optimizing our paid advertising campaigns to drive user acquisition and maximize ROI for our mobile applications. The ideal candidate has a strong analytical mindset, excellent copy writing skills, and a proven track record of managing successful PPC campaigns.

Key Responsibilities:

  1. Campaign Strategy and Planning
  2. Campaign Optimisation
  3. Budget Management
  4. Performance Analysis and Reporting
  5. Ad Copy Testing and Optimization

Qualifications:

  1. Bachelor’s degree in Marketing, Business, or a related field.
  2. 1-2 years of hands-on experience in PPC management, with a focus on mobile application marketing.
  3. Proven experience with Google Ads, Bing Ads, and social media advertising platforms.
  4. Strong analytical skills and proficiency in data analysis tools.
  5. Familiarity with mobile app analytics tools (e.g., Google Analytics, Firebase) is a plus.
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Digital Marketing Executive

Job Title: Digital Marketing Executive

Location: Katargam, Surat

Position Type: Full-time

Experience: Fresher

Job Description:

About the Job:

Come work for Susamp Infotech, a company organized around products that make useful mobile apps for people. By means of an actionable and simplified product, our apps give users the tools that solve the real problems of life. We need a passionate and enthusiastic Digital Marketing Executive who can understand the user and generate quality content.

Your Role:

As a Digital Marketing Executive, your role is to drive the product’s growth, understand the user according to the product, and write quality content that can drive the user to install the app. Understand the product concept and be creative in your writing.

Key Responsibilities:

● Driving Product Growth: Develop and execute digital marketing strategies to increase the visibility of the mobile application.
● Understand User Needs: Conduct research to understand the target audience’s
preferences, behaviors, and pain points to tailor marketing efforts effectively.
● Content Creation: Generate high-quality content that resonates with the target audience, communicates the value proposition of the mobile apps, and encourages users to install them.
● Creative Writing: Utilize creativity and innovative thinking to craft compelling and
engaging content across various digital channels, including social media, blogs, and
advertisements.
● SEO/ASO Optimization: Implement SEO/ASO best practices to improve the
discoverability and ranking of the app website and app store listings, ensuring maximum
exposure to potential users.
● Collaboration: Work closely with cross-functional teams, including product development, and design, to align marketing initiatives with overall app objectives and product strategies.
● Stay Updated: Stay informed about industry trends, emerging technologies, and best
practices in digital marketing to continuously refine strategies and tactics for maximum
effectiveness.

Skills & Qualifications:

● Experience: Fresh graduates are encouraged to apply.
● Communication: English with exceptional written communication skills.
● Content Creation Skills: Strong writing and editing skills with the ability to create
engaging and persuasive content for different platforms and target audiences.
● Understanding of User Behavior: Ability to conduct user research, analyze user feedback, and interpret data to understand user needs, preferences, and behaviors, and tailor marketing efforts accordingly.

The Opportunity:

This is more than a job; it’s an opportunity for fresh graduates to gain hands-on experience in digital marketing. You’ll have the chance to create impactful content and drive the growth of our mobile apps. You’ll craft engaging messages tailored to our audience, ensuring they understand the value our apps provide. You’ll play a key role in reaching more users and making a difference in their lives. Gain valuable skills, make meaningful contributions to the company’s success, and advance their career in the digital marketing field.

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QA & User Support

Job Designation: QA & User Support

Experience: 0 to 6 Months (Fresher)

Location: Katargam, Surat

Education: B.C.A, M.C.A, M.Sc.(IT), Belongs to the IT field

Job Description:

Skills:

● Deep knowledge of quality assurance terminology, methods, and
Tools.

● Promoting quality within the application.

● Excellent analytical, problem-solving, and decision-making skills.

● Managing, classifying, and responding to technical support tickets.

● Providing application support.

● Maintaining good user relations.

 

Job Role:

● Test Development and Execution

● Defect Reporting and Tracking

● Staying Up-to-Date

● Troubleshooting Issues

● Responding to User Inquiries

●Understanding User Needs

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